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XR training brand's Website Development

Live Website

Live Website

GeneXR

2025

9 Weeks

Framer Expert

GeneXR XR training website design in Framer – dark futuristic theme homepage with immersive visuals for virtual reality learning.
GeneXR XR training website design in Framer – dark futuristic theme homepage with immersive visuals for virtual reality learning.
GeneXR XR training website design in Framer – dark futuristic theme homepage with immersive visuals for virtual reality learning.

Overview

GeneXR is an XR training brand with no existing website at launch. I designed their site from scratch to bring a bold, futuristic tone—blending immersive visuals with business-ready functionality. The goal: make the site look cool and forward-thinking, while delivering strong UX, lead generation, and content capabilities.

GeneXR XR training website design – dark futuristic theme homepage displayed on laptop screen for virtual reality demo.
GeneXR XR training website design – dark futuristic theme homepage displayed on laptop screen for virtual reality demo.
GeneXR XR training website design – dark futuristic theme homepage displayed on laptop screen for virtual reality demo.

Challenges

  • No pre-existing website or defined brand colors.

  • Client demanded a cool, futuristic “space” vibe, even if it meant balancing design with practicality.

  • Required a dark theme that still felt vibrant and readable.

  • Needed to support lead gen (ad-driven) while reflecting the immersive tech brand.

  • Required a flexible structure: blog CMS, multiple pages, integrations (e.g., Intercom, Swarm), and proper content architecture.

GeneXR immersive learning website – tablet view of VR training modules and course thumbnails with dark futuristic UI.
GeneXR immersive learning website – tablet view of VR training modules and course thumbnails with dark futuristic UI.
GeneXR immersive learning website – tablet view of VR training modules and course thumbnails with dark futuristic UI.

Solutions

  • Developed a dark, space-themed visual style, inspired by VR headsets—immersive yet polished.

  • Defined a futuristic color scheme and visual tone that balances cool aesthetics with clarity.

  • Built full-featured site: blog CMS with filters, multi-page architecture, and intuitive navigation.

  • Integrated Intercom and Swarm for lead capture and nurture workflows.

  • Ensured the overall design supports organic lead generation—clear structure and strategic CTAs while preserving the cool aesthetic.

GeneXR mobile website design – dark theme homepage with futuristic visuals for XR and virtual reality training platform.
GeneXR mobile website design – dark theme homepage with futuristic visuals for XR and virtual reality training platform.
GeneXR mobile website design – dark theme homepage with futuristic visuals for XR and virtual reality training platform.
Results

The GeneXR website launched as a fully branded, immersive, and functional experience. It not only feels on-brand—futuristic, experiential, and engaging—but also drives business goals via optimized lead capture and content delivery.

47%

Bounce Rate (first 2 months)

47%

Bounce Rate (first 2 months)

47%

Bounce Rate (first 2 months)

1m 43s

Avg. Session Duration

1m 43s

Avg. Session Duration

1m 43s

Avg. Session Duration

2.3 m/article

Blog Engagement

2.3 m/article

Blog Engagement

2.3 m/article

Blog Engagement

Previous

Previous

Next

Next

Investment

Investment

You’re Investing In Predictability

Not just website design. Not just aesthetics. You’re building a structured Framer website that reduces friction, increases trust, and turns qualified traffic into booked calls.

"After the redesign, people stayed on the site for almost 2 minutes - before, they’d bounce in seconds."

Kerran MacDonald

CEO, AudienceOut

Trusted by the best

Only

1

2

Spots

Monthly

One Time

Site Sprint™

14-Day Conversion Sprint

30 Days. Done-With-You system.

Save $1K

$1999

$999

/mo

Book a 15-min Call Now

Ready-to-publish website

Messaging Optimization

Custom Framer design

Clear CTA structure

2 revision rounds

Training + full handoff

Complementary Brand Audit

Only

1

2

Spots

Monthly

One Time

Site Sprint™

14-Day Conversion Sprint

30 Days. Done-With-You system.

Save $1K

$1999

$999

/mo

Book a 15-min Call Now

Ready-to-publish website

Messaging Optimization

Custom Framer design

Clear CTA structure

2 revision rounds

Training + full handoff

Complementary Brand Audit

"After the redesign, people stayed on the site for almost 2 minutes - before, they’d bounce in seconds."

Kerran MacDonald

CEO, AudienceOut

Trusted by the best

Only

1

2

Spots

Monthly

One Time

Site Sprint™

14-Day Conversion Sprint

30 Days. Done-With-You system.

Save $1K

$1999

$999

/mo

Book a 15-min Call Now

Ready-to-publish website

Messaging Optimization

Custom Framer design

Clear CTA structure

2 revision rounds

Training + full handoff

Complementary Brand Audit

FAQs

FAQs

FAQs

answers of your Common questions

Most founders ask the same things before applying. Here's what you probably want to know.

How is this different from hiring a regular web designer or agency?

Most designers focus on visuals. This focuses on structure and conversion clarity. The goal isn’t just a better-looking site. It’s a clearer message and a stronger booking flow built in 14 focused days.

Is this right for my business size?

This works best for B2B service and SaaS companies already generating consistent traffic and closing demos. If you're still validating your offer or pre-revenue, this isn’t the right stage yet.

Do I need a minimum amount of traffic?

No minimum requirement. The rebuild focuses on structure, messaging, and positioning. Traffic helps, but clarity comes first.

Do you work with B2C or e-commerce?

No. This is built specifically for B2B services and SaaS where the primary goal is booking qualified calls or demos.

What do you need from me during the 14 days?

Clear answers about your offer, audience, and access to current assets. Quick approvals during the sprint keep momentum strong.

Why 14 days?

Because this is a focused build sprint. Strategy first. Then execution. No dragging timelines. No unnecessary testing cycles. Just structured implementation.

Do you guarantee specific conversion rate improvements?

No specific numbers are guaranteed. What’s guaranteed is a clearer structure, stronger messaging, and a booking flow designed to convert better than what’s currently live. Notice: no more “testing process” language.

What happens after launch?

You fully own the website. Continue running it yourself or move into monthly improvements if ongoing updates are needed.

Can I make updates to the site myself or am I dependent on you?

Yes. It’s built in Framer and you’ll be trained on how to manage it. Full ownership. No lock-in.

Why is this an investment, not just another expense?

Because this isn’t cosmetic. It rebuilds how your website communicates value and guides visitors toward booking. When clarity improves, conversion follows.

How is this different from hiring a regular web designer or agency?

Most designers focus on visuals. This focuses on structure and conversion clarity. The goal isn’t just a better-looking site. It’s a clearer message and a stronger booking flow built in 14 focused days.

Is this right for my business size?

Do I need a minimum amount of traffic?

Do you work with B2C or e-commerce?

What do you need from me during the 14 days?

Why 14 days?

Do you guarantee specific conversion rate improvements?

What happens after launch?

Can I make updates to the site myself or am I dependent on you?

Why is this an investment, not just another expense?

How is this different from hiring a regular web designer or agency?

Most designers focus on visuals. This focuses on structure and conversion clarity. The goal isn’t just a better-looking site. It’s a clearer message and a stronger booking flow built in 14 focused days.

Is this right for my business size?

This works best for B2B service and SaaS companies already generating consistent traffic and closing demos. If you're still validating your offer or pre-revenue, this isn’t the right stage yet.

Do I need a minimum amount of traffic?

No minimum requirement. The rebuild focuses on structure, messaging, and positioning. Traffic helps, but clarity comes first.

Do you work with B2C or e-commerce?

No. This is built specifically for B2B services and SaaS where the primary goal is booking qualified calls or demos.

What do you need from me during the 14 days?

Clear answers about your offer, audience, and access to current assets. Quick approvals during the sprint keep momentum strong.

Why 14 days?

Because this is a focused build sprint. Strategy first. Then execution. No dragging timelines. No unnecessary testing cycles. Just structured implementation.

Do you guarantee specific conversion rate improvements?

No specific numbers are guaranteed. What’s guaranteed is a clearer structure, stronger messaging, and a booking flow designed to convert better than what’s currently live. Notice: no more “testing process” language.

What happens after launch?

You fully own the website. Continue running it yourself or move into monthly improvements if ongoing updates are needed.

Can I make updates to the site myself or am I dependent on you?

Yes. It’s built in Framer and you’ll be trained on how to manage it. Full ownership. No lock-in.

Why is this an investment, not just another expense?

Because this isn’t cosmetic. It rebuilds how your website communicates value and guides visitors toward booking. When clarity improves, conversion follows.

Your Next Step

Your Next Step

Your Next Step

Your next booked call starts here

Turn existing visitors into booked calls without changing your ad spend.

Book 15-min Call Now

Book 15-min Call Now

Book 15-min Call Now

8+ satisfied clients

8+ satisfied clients

8+ satisfied clients